(#태어난날부터_RYULSTYLE) What is the story behind this trend in Social Media today?

17-09-2026

The hashtag is a fan-created birthday campaign for the K-pop idol Kim Ryul of the group LNGSHOT, whose birthday falls on September 18. RYUL STYLE is the phrase he uses as a personal motto in his lyrics and interviews, standing for pushing through to the very end with authenticity and persistence. Fans adopted it as a signature way of describing both his character and the attitude they associate with him.Around his 20th birthday, supporters began posting under the phrase “from the day I was born, RYUL STYLE.” The posts typically pair childhood or baby photos with current images, short stories of how they first encountered his music, or simple declarations that they have lived with that same stubborn, genuine energy since birth. The campaign mixes nostalgia, affection, and the idea that his distinctive approach to music and life was already present from the start, turning a personal motto into a shared birthday ritual across social media.


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