(#アソビまわり隊_隊員証キャンペーン) What is the story behind this trend in Social Media today?

18-09-2026

The hashtag is tied to the official reveal of hololive’s newest four-member unit, Asobi Mawaritai! (アソビ★まわり隊!), announced on September 18, 2026. It is the agency’s first new unit in about two years.The group is framed as a “play-supremacy” squad whose hideout is a converted coin laundry on the edge of town. Their stated goal is to chase whatever looks fun and create “the best kind of extraordinary,” with the motto “Wash the world with a whirl of play.”The four members, whose individual channels and social accounts went public the same day, are:
  • Hyakuto Kyoko, a passionate hero-police type who runs around town with a megaphone
  • Achichi Mela, a salamander firefighter
  • Suzuna Tsuzuri, a goat postal worker
  • Sorashina Sopia, a self-proclaimed genius astronaut who loves science
Debut streams are scheduled for September 24 and 25 in a relay format, ending with a full-unit collaboration.The specific “member ID card campaign” hashtag is a pre-debut engagement drive. Fans are posting short support or welcome messages so they can be treated as honorary members of the squad and receive (or display) a themed “隊員証” (member certificate). The posts are part of the coordinated hype that followed the simultaneous reveal of the members’ identities and the debut schedule.


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