(Himesh Reshammiya) What is the story behind this trend in Social Media today?
29-09-2026
The current social media buzz around Himesh Reshammiya stems from the release today of “Jai Ambe Bol,” a new festive track from the upcoming Sooraj Barjatya film Yeh Prem Mol Liya. The song arrives right in the Navratri season and is built as a high-energy garba number that mixes devotion to the goddess with dhol-driven celebration.Reshammiya composed the music and also sings it alongside Shreya Ghoshal. The track follows the recently launched title song of the same film, which had already drawn praise for its old-school melodic feel. Makers timed this second single to tap into the festive mood, showing the lead pair in celebratory wedding-season sequences that blend family gatherings with traditional dance energy.The timing and the familiar combination of Reshammiya’s signature style with a classic Barjatya-style family-musical setting have quickly generated shares and conversation. Listeners are responding to the mix of bhakti and festive rhythm, calling it a natural fit for the season. This latest release sits within Reshammiya’s broader recent wave of renewed attention, where both new film work and nostalgia for his earlier sound have kept him visible.