The Badenoch Bounce goes on! Second poll puts resurgent Tories ahead of Reform and Kemi's personal brand hits new high: news

14-10-2026

The Badenoch Bounce Continues: New Poll Puts Resurgent Conservatives Ahead of Reform UK as Leader’s Approval Surges

A second major opinion poll has confirmed a sustained “Badenoch bounce,” showing the Conservative Party overtaking Nigel Farage’s Reform UK in national voting intentions while Tory leader Kemi Badenoch’s personal approval ratings climb to record highs.

Conservatives Reclaim Ground in Right-Wing Polling Battle

Following a prominent performance and policy rollout at the Conservative Party conference, the latest polling data reveals a crucial shift across the British electoral landscape. The new figures place the Tories ahead of Reform UK, reversing months of pressure from the insurgent right-wing party and positioning the Conservatives back into second place behind Labour.

Key dynamics driving the poll surge include:

  • Momentum Over Reform UK: Recent surveys show Conservative support rising to 23%, pushing Reform UK into third position at 21%marking Reform’s softest showing across consecutive tracking polls in months.

  • Kemi Badenoch’s Personal Ratings: Badenoch’s net favorability and leadership metrics have hit a new post-election peak, reflecting strong reception among traditional Conservative voters and undecided centrists following her shadow cabinet adjustments and conference announcements.

  • Tax Policy and Core Platform: The party’s rebound has been heavily bolstered by signature economic pledges, including commitments to abolish inheritance tax on family residences and protect earned income, establishing a sharper contrast with both Labour and Reform UK.

A Crucial Shift in Westminster Polling Dynamics

The second successive poll placing the Conservatives ahead of Reform marks a significant strategic breakthrough for CCHQ. By ruling out electoral pacts and taking a direct approach to win back disaffected voters, Badenoch’s leadership team has consolidated conservative support and established renewed momentum in Parliament.

As both major Westminster parties prepare for high-stakes political battles ahead, the latest polling confirms that the Conservative brand under Kemi Badenoch is mounting a tangible electoral recovery.



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